Sydney-built loyalty software for Australian small business
We think an independent cafe in Newtown should have the same customer insight as a national chain. Cync is how we're making that true.
Why we built Cync
Walk into any large franchise in Australia and something invisible happens: your visit is recorded, your preferences are learned, and within days an offer arrives timed to bring you back. That capability costs millions to build. It is the single biggest structural advantage big retail holds over the shop next door.
Meanwhile the cafe on the corner, the one that knows your order by heart, is still reaching for a rubber stamp and a bit of cardboard. It has better relationships and worse tools. When the card gets lost, so does the relationship, and the owner never finds out that a weekly regular stopped coming in.
Cync is a Sydney company built to fix exactly that asymmetry. We give Australian small business owners a digital loyalty program that takes minutes to launch, and behind it, the customer and product data needed to make decisions on evidence rather than instinct: who your regulars actually are, which rewards bring people back, which days need a nudge, and what a retained customer is genuinely worth.
No hardware. No contracts. No enterprise budget. Just the tools that let a local business compete with capital it doesn't have.
What we stand for
Level the playing field
A national chain can afford a loyalty department, a data team and a seven-figure CRM. A single-site cafe can't. Cync exists to close that gap, with the same retention mechanics at a price a local business can actually justify.
Data you own and understand
Who your regulars are, what they buy, how often they come back, and which offers actually moved the needle. Not a black box, but a dashboard that answers the questions an owner would ask.
No hardware, no lock-in
You shouldn't need a terminal, a contract or an IT budget to reward a regular. Cync runs on the phone your customer already has, for one flat monthly price with no lock-in.
From Newtown to Manly, loyalty that fits the neighbourhood
Sydney runs on independent business: the inner-west coffee roaster, the Bondi juice bar, the Manly pizzeria, the Paddington salon. Explore the map to see the kinds of shops a Cync loyalty program is built for.
Tap a pin to explore. Businesses shown are illustrative examples of the local shops, cafes and salons across Sydney that a Cync loyalty program is built for.
Decisions made on data, not guesswork
A loyalty program is the delivery mechanism. The real product is understanding your customers and your products well enough to act.
Customer insight
Repeat rate, visit frequency, average rating and member growth, tracked automatically from the moment your first customer joins.
Product insight
Which rewards get redeemed, which offers convert, and what your regulars actually come back for. Stock and staff the days that matter.
Action, automated
Birthday rewards, win-back nudges for lapsing customers and slow-day offers go out on their own, so the insight turns into visits.
Common questions about loyalty programs in Australia
What is a digital loyalty program?
A digital loyalty program replaces the paper punch card with a card that lives in your customer's phone. Customers tap their phone at the counter to collect a stamp or point, rewards unlock automatically once they hit the goal, and the business gets a record of who visited, what they bought and how often. That is data a paper card can never capture.
Where is Cync based?
Cync is based in Sydney, New South Wales. We build for the Australian market first: local pricing in AUD, Australian small-business realities, and support in Australian time zones.
Do you only work with businesses in Sydney?
No. Cync was built in Sydney but works for any business in Australia: Melbourne, Brisbane, Perth, Adelaide, Hobart, Canberra, Darwin and every regional town in between. Nothing about the platform is tied to a location, because there's no hardware to ship or install.
What kinds of businesses use a loyalty program like this?
Any business built on repeat visits: cafes and coffee roasters, bakeries, barbers and hairdressers, nail and beauty salons, juice bars, bookshops, florists, bottle shops, pet groomers, gyms and takeaway restaurants. If a customer could reasonably come back within a month, a loyalty program pays for itself.
How much does a loyalty program for a small business cost?
Cync is $20/month AUD on a single plan. That covers your central dashboard, five digital loyalty cards, your Cync Stand and a backup, push notifications and priority support. Businesses registering for a demo get six months free to test the product.
How long does it take to set up?
Most businesses have a live program the same day. You create an account, design your card in the program builder (reward, stamp count, colours and logo), and it's immediately available to customers in the Cync app. There's no hardware installation and no POS integration required.
Start your loyalty program today
One flat price, live the same day, and built right here in Sydney.